Forma Labs Technologies

PRODUCT

Designing anonymous verification for Belonga

May 20, 2026

Belonga rests on a hard design tension: reviews of company culture are only useful if they're honest, and people are only honest if they're anonymous — but anonymity invites fake or malicious reviews. Resolving that tension is the core product challenge.

Our approach separates verification from identity. A one-time LinkedIn check confirms that a reviewer is a real, employed professional, without ever attaching their name to what they write. The system knows the review is legitimate; the public sees only the content.

That separation is what makes Belonga trustworthy in both directions: readers can rely on reviews coming from verified professionals, and reviewers can speak candidly without putting their careers at risk.

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