The people behind Forma Labs.

Monica Retzke

Founder & CEO

Monica Retzke is the Founder, CEO, and Product Manager of Forma Labs Technologies, where she leads the company's vision, product strategy, and AI innovation. With more than 25 years of experience in architecture, she has built a career designing spaces that bring people together through thoughtful, human-centered design. A licensed architect in the United States and Brazil, Monica has led complex projects across higher education, healthcare, aviation, research, and international markets. Her longstanding commitment to equity, diversity, inclusion, and belonging inspired the creation of Belonga, while her passion for leveraging AI to improve everyday lives led to the development of in·Forma. Today, she combines design thinking, product management, and emerging technologies to build ethical AI solutions that help people connect, learn, and thrive.

Isabella Cabral

Fitness & Performance Consultant

Isabella Cabral is the Head of Fitness & Performance at Forma Labs Technologies, bringing expertise in exercise science, athletic performance, and wellness education to the company's health-focused AI products. She holds a Bachelor's degree in Physical Education, is a former CrossFit competitor, a dedicated triathlete, and a Brazilian fitness influencer who has inspired thousands through educational health and fitness content. At Forma Labs, Isabella serves as the fitness subject matter expert, validating workout methodologies, exercise programming, movement quality, and educational content for in·Forma. Working alongside the product team, she helps ensure that the platform delivers safe, evidence-based, and engaging fitness experiences for users of all levels.

Lucas Retzke

Emerging Technology Contributor

Lucas Retzke is an emerging technology contributor at Forma Labs Technologies, bringing a next-generation perspective to the company's product development and experimentation. He supports the development of Forma Labs' digital products using React Native and Claude Code, while expanding his experience in AI-assisted software development. Lucas combines strong analytical ability with creativity, communication, and leadership. He serves as Vice President of his school's Math Honor Society and has participated in leadership, public-speaking, community-service, and team-based programs. Fluent in English and Portuguese, he contributes a multicultural and intergenerational perspective to Forma Labs' approach to innovation.